After all that Fourth of July holiday weekend jazz, we wanted take a minute to remember why it is so important that our products are made in the USA. Because let’s face it, we love our country! As a community, we must learn to read labels carefully and think about what goes into the making of the products we buy. Here at MADI Apparel, we ensure that our products are made with the utmost care and concern for our American consumers.
A lower price tag on a product means less attention to detail and more mass production, which is often at the expense of the employees. MADI Apparel, on the other hand, focuses on the quality of our fabrics and the way we treat our cut and sew production team. Therefore, we produce our apparel locally to support fair labor conditions and wages. By purchasing MADI products, you contribute to the payment of an honest day’s wages for an honest day’s work. We oversee a manufacturing team in Kansas City—the same city as our headquarters—so we can ensure the workers making our undies are paid at a fair wage. And unlike much of the manufacturing overseas, child labor and abusive labor is not a concern.
Manufacturing locally also sustains and creates new jobs in our own communities. Thousands of cut and sew production workers have lost their jobs over the last few decades as clothing companies have moved their manufacturing jobs abroad to places like China and Indonesia for cheaper production. So, do our country an economical favor, and support local made products!
As we work with our local cut and sew team in Kansas City, we also ensure that environmental standards are met. Our goal is to reduce the carbon footprint that increases each time shipments are imported by manufacturing all undies domestically. We make every effort to reduce this carbon footprint even more by producing the undies in our hometown of Kansas City, which eliminates freight shipping and saves gas. Even our packaging is made from cotton and fabric that was grown and milled in the good ol’ USA.
Why is this so important to us? Because we are dedicated to Make a Difference in the lives of others—both across the street and around the world. MADI was founded upon the principles of American manufacturing, self-sustaining fabrics, and making a global impact through underwear donations.
So celebrate a higher standard on Independence Day (and everyday) by purchasing our higher quality, more sustainable, and oh-so-comfortable MADI products that are proudly made in the USA.
We had a lot of fun shooting new style shots of our panties with Kansas City photographer Cameron Gee! Buy any style of MADI Apparel underwear and another pair is donated to a woman in need.
^^ The Kyle Classic Boyshort ^^
^^ The Pamela Cheeky Brazilian ^^
^^ The Bonnie High Rise Brief ^^
^^ The Kaydee Wide Lace Brazilian ^^
Help us provide underwear - the most needed, under-donated item of clothing - for women in need. All you have to do is buy a pair for yourself!
Xo, Team MADI
Wahoo!!! Big step today toward the big picture! The big picture = the opening of our very own retail storefront on the Kansas City Westside APRIL 3rd!!! That's during the Crossroads' First Fridays in April.
We now have our signage/logos up on our retail windows!! We admit, we should've left the installation of the decals to our amazing sign company, FASTSIGNS - because embarrassingly, we messed up a couple times and had to order more, oops! :)
Take a look at yesterday's sign-installing fun from start to finish!
^^ MADI babe, Jacqueline in front of our lonely, empty shop windows last week :( ^^
^^ First attempt with our first decal - aka OOPS! IT'S CROOKED! ^^
^^ MADI PR/marketing guru, Pam testing our leveling skills one more time in hopes that we don't make it crooked again :) ^^
^^ Looking good so far, think we are getting the hang of it! ^^
^^ On to "the big Kahuna" ^^
^^ Newest intern, Joe, seeing our signage for the first time! ^^
^^ Anndddd, we got it up before the snow storm hit, SUCCESS! ^^
We had fun - it's so exciting to think about having a physical store for us customers to come, feel our super soft bamboo panties and have fun with team MADI! Join us for our Studio Introduction launch event at our new space, 1659 Summit St. Kansas City, MO 64108 - April 3rd - 6-9pm!
Xo, team MADI